A woman in a hat and casual clothing is standing in a cluttered room filled with construction and furniture materials, holding a large rolled-up item. The room has various wood panels, chairs, boxes, and construction supplies scattered around.

Retail, Residential & Experiential Design

Great spaces don’t happen by accident. They’re designed with intention, flow, and a deep understanding of how people move, feel, and engage.

As a creative with a construction background, I have managed and designed projects end-to-end-overseeing build-out, materials, budgeting, and final aesthetic execution. My work blends creative vision with technical execution, allowing spaces to be both experiential and operationally sound.

What sets my work apart is not just design — it’s strategy. Every space is designed to tell a story, drive engagement, support revenue, and create a memorable experience while staying grounded in cost control and constructability.

Work With Dr. Beast

Select Projects & Experiences

  • Designed and managed the full build-out of a licensed cannabis dispensary from construction through final finishes and experiential layout.

    The space was intentionally designed to function as more than retail:

    • A higher-education inspired area promoting cannabis knowledge and learning

    • Interactive bud bars encouraging conversation and guided discovery

    • Integrated experiential elements including a motorcycle, basketball hoop, and curated selfie moments

    • Clear retail flow designed to balance education, engagement, and efficient transactions

    The result is a culturally relevant, education-forward dispensary that invites exploration while maintaining operational clarity.

  • Designed and built multiple wellness and yoga studios, including the hands-on construction of salt caves and immersive wellness environments.

    These projects introduced some of the earliest experiential wellness concepts to the Hudson County community, blending:

    • Sensory design

    • Healing-centered layouts

    • Community-driven flow

    Each space was designed to support calm, regulation, and repeat engagement.

  • Managed and executed a variety of fix-and-flip projects across retail and residential spaces, focusing on:

    • Layout optimization

    • Value-driven material selection

    • Cost-conscious design decisions that improve ROI

    Each project balanced creative upgrades with practical construction choices to ensure financial sustainability.

  • Designed multiple themed Airbnb properties with the explicit goal of achieving Superhost status, premium pricing, and niche audience appeal.

    Projects included:

    • The Hip-Hop House — a nostalgic yet modern residential experience with curated hip-hop references woven throughout

    • New York Minute - a small studio with bright yellow charm and taxi/nyc esthetic throughout for those traveling on business to NYC from NJ.

    • Additional themed units designed to attract culture-driven travelers and experiential seekers

    These designs prioritized storytelling, comfort, and visual identity — allowing properties to stand out in saturated markets and command higher nightly rates.

  • I support projects at every stage, including:

    • Retail & Experiential Design Strategy

    • Construction & Build-Out Management

    • Interior Design & Finish Selection

    • Flow Planning & Customer Experience Design

    • Cost Management & Value Engineering

    • Residential & Short-Term Rental Design

    My creative vision drives the concept.
    My technical knowledge ensures it gets built — on time, on budget, and with purpose.

  • If you’re developing a retail space, residential property, or experiential concept and want a partner who understands design, construction, and business strategy, I can help bring your vision to life.

    From concept to completion, I design spaces that work, resonate, and endure.

Two people playing a color-matching game at a table, with a display of colored squares in the background labeled by color groups.
Construction workers painting the exterior wall of a building, with caution tape in the foreground and construction materials on the ground.
Two young men standing at a checkout counter in a store, one is wearing a beige TOSD t-shirt, the other a black TOSD t-shirt, both with long shorts and sneakers. The store has shelves stocked with various products, and a shopping cart is visible.
Construction workers installing a beige brick wall on a construction site. One worker is standing on a red ladder, working on the top of the wall. The area is cluttered with construction materials, tools, and debris.
Person kneeling on the floor, cleaning or repairing a floor vent, wearing a gray t-shirt and black pants with white paint splatters, a black cap, and a watch.
Interior view of a modern retail store with green walls, wooden shelves, and display tables. A motorcycle is parked inside, and a customer is browsing near the checkout counter. The store has decorative lighting, clothing racks, and various products
Interior of a modern retail store or exhibition space with wooden flooring, display shelves, and a decorative privacy screen. Includes seating and potted plants.
Bedroom with a black bed frame, blue and white paisley bedding, and a window with blue curtains. Wall decor includes a Tupac quote, a silhouette of Tupac's face, and a neon sign that says 'good vibes only' displayed on a black fabric background.
Hallway with a cassette tape rug, open door to a dark room, wall art, and a doorway to a room with curtain featuring rapper images.
Living room with sand flooring, black chairs, a brick bench under a window with potted plants and decorative items, and sunlight coming through the window.

Let’s Work Together

If you're interested in working with Dr. Beast, complete the form with details about your project. You will received a response back as soon as possible