Episode 5 • Flowers & Tea Featuring Holly DeLorenzo of Abundant Brands — From Risk Management to Risk for Healing: Breast Cancer, Cannabis & Building Solutions

The ladies of Flowers & Tea return with one of their most personal & inspiring conversations yet 🌸

In this episode, we sit down with Jersey native Holly DeLorenzo, founder of Abundant Brands, for an honest conversation about survival, reinvention, and purpose-driven entrepreneurship.

Holly shares her journey through breast cancer and how that experience led her to the plant. Formerly working in insurance on the risk-management side of business, she made the pivotal decision to take a risk for her health - turning a deeply personal healing journey into a mission to create products that serve as real solutions to problems she once faced herself.

From experimenting in her test kitchen to securing a partnership that positions her for growth, this episode explores what it means to build from lived experience, resilience, and intention in a highly regulated industry.

As always, the tea doesn’t stop there.

This conversation also unpacks:

• Breast cancer, healing, and cannabis

• Risk management vs. personal risk-taking

• Turning lived experience into product innovation

• Building a brand with purpose and authenticity

• Women creating solutions in women-owned spaces

Filmed at Holistic Solutions, because Flowers & Tea is committed to featuring women in women-owned spaces - community is the point. This episode is honest, grounded, and quietly powerful.

A must-watch for survivors, founders, wellness advocates, and anyone curious about how healing can spark innovation.

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